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Posts Tagged ‘Keyword’

DIY SEO Tip 6 – Keyword Content – Repeat Keyword Content

June 24th, 2009 admin No comments

Provide Plenty of Keyword-Focused Content on Your Website

Create useful keyword content – often – The saying “content is king” is true. The actual content on your site has everything to do with your search rankings.

New content should focus on your targeted keywords whenever possible. Repeat your keywords and related words in your text, but don’t overdo it to the extent where your content looks like spam, is grammatically incorrect or doesn’t serve its purpose.

The more often you update your content, the more the search engines will spider your site – walk through your content to see what it contains. The more content you create, the more likely you are to get noticed and opportunities to cross link to other keyword focused content are also increased, which helps improve the rankings for the content you’re linking to.

DIY SEO Tip 5 – Use Keyword Text for Navigation

June 24th, 2009 admin No comments

Making the Most Use of Your Targeted Keywords

Use keyword text, not images for your site’s navigation

This SEO technique gets your primary keywords on every page of your web site. The link leads to the page you are targeting for that keyword or phrase.

In the old days it was common to use image maps with hyperlinked hot spots for website navigation. Image maps are counterproductive when it comes to search engine optimization. It is still common to use images, such as buttons for website navigation. This too, is counterproductive because it doesn’t allow you to take best advantage of your keywords. While you can insert your keywords into the image’s ALT tag, linked text carries greater weight in the algorithms search engines use for rankings.